Campaign options

Extensive campaign possibilities

Bigger campaigns are regularly distributed over various digital channels and operators. Thanks to our broad adjustment options and precise measurements, we can easily connect to other channels. We reach men in our own unique way which often complements existing campaigns. We would like to discuss your specific campaign wishes.

If the existing campaign already has video content, we recommend shortening it to 6, 8 or a maximum of 10 seconds. Grab that man’s attention! Take the core messaging from the existing online video and let it rotate on the Mr.Friendly displays.

Pricing models

The deployment of campaigns can be calculated by our software sensors in different ways:

  • Afterwards based on the number of screenings. We apply different CPM rates depending on the duration of the video and preselections. In this specific case, you will receive an invoice afterwards for the number of videos that were shown in the agreed period.
  • In advance based on the number of sites. The price is determined on the basis of, among other things, the number of screens installed, the length of the video, any preselections, period and duration of the campaign. Contact us for the current prices and options.
  • In advance based on agreed numbers. Through our technology (sensors and software) we can agree in advance how many views fit within the campaign. Our sophisticated systems automatically ensure a good distribution within the specified period. It is possible to exclude certain times or to make other selections. Let’s discuss further!
  • Based on fixed agreements. In addition to individual campaign agreements, it is also possible to make fixed agreements for a longer period. For example, you pay a fixed price per month depending on the number of views, among other things.

Digital linking and collaboration with media agency

We can also collaborate with your media agency or provide a digital link with existing IT systems or those of the media agency. We can, among other things, provide a link via VAST (Digital Video Ad Serving Template). We are happy to discuss the options.

Reporting, results and conversion

Our systems offer ample opportunities to share reports. The results in relation to the number of played videos are of course available. If desired, we can specify these according to location, target group, times etc. Let’s discuss together what is important for your campaigns!

Conversion measurement is, in part, possible. We offer the option to link a campaign to a physically present QR code to sent men who scan this to a campaign-related landing page. We measure the exact numbers that we would like to share with you! Contact us for the possibilities!

Creation and advice

We would like to help you create the content for our video displays. Our extensive experience enables us to translate your message effectively into the urinal display. This man’s undivided attention is unique but different in terms of duration and surroundings. The message must be carefully customized to the environment and situation where he finds himself in. We are happy to discuss this with you! Shall we meet?

Start your own campaign